How lead scoring works in marketing automation

In this episode, I discuss how lead scoring can be used to improve both marketing automation and sales prospecting.

Watch the video and learn more about how companies can automate their sales and marketing processes, by estimating how sales-ready different leads are.

Watch the video now!

Magnus Unemyr

Author, speaker and consultant in the aras of marketing automation, artificial intelligence, and the Internet-Of-Things. Contact me if you need help! Learn more.